Santa Cruz to be much different than the concept - Hyundai Santa Cruz Forum
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post #1 of 7 Old 02-20-2019, 09:37 AM Thread Starter
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Santa Cruz to be much different than the concept

Hyundai's first pickup truck may be vastly different in production guise than what we first saw in original concept. Since it has been 4 year since it first debuted, much has changed with their brand design in that time. I think they need to be careful with this more 'progressive' look as I feel like the main attraction with the SC was entirely based upon its design. If they go and radically change it, we might just get another cookie cutter SUV with a bed. https://www.autoblog.com/2019/02/18/...-truck-design/
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post #2 of 7 Old 02-20-2019, 04:41 PM
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I think it was a natural move give how much the segment has changed with all the new rivals.
Highly doubt they anticipated Jeep coming back and Nissan also preparing for a fight.
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post #3 of 7 Old 02-21-2019, 09:28 AM
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That's a bold move considering the response and feedback that they saw from the initial concept. Why change something that was so positively received? I'll hold off judgment until we get a look at the redesign, but that money could have been better spent elsewhere. Last thing people want to see is them pulling from the parts bin of their other products.
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post #4 of 7 Old 02-21-2019, 01:08 PM
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Hyundai should have their eyes on what rival brands are doing and recently the new Ford Ranger set to debut in 2020-2021 raised the bar even more.

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post #5 of 7 Old 02-23-2019, 11:43 AM
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I hope they don't do anything drastic with the redesign, because the concept was right on with the target market. That would be very surprising if it was the new Ranger, because that front end is right off a GM/Chevy.
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post #6 of 7 Old 03-04-2019, 09:05 AM
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I think that looks really good and the T6 is long overdue for a new face. I do agree that its a bit of a departure from the normal design language we see from Ford, but I see that as a positive. At least for the Palisade, Hyundai has stepped away from the cookie cutter approach to the rest of their crossovers. Maybe that's the plan here too.
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post #7 of 7 Old 03-05-2019, 09:11 AM Thread Starter
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Ford also mentioned that a new mid size model will be joining their lineup and many think its a successor to the Courier. That concept model doesn't look like its riding on a car platform to me, but who knows.
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