Hyundai Canada has sent out a press release that breaks down the Santa Cruz's pricing. It will have a starting price of $38,499 Canadian.

2022 Hyundai Santa Cruz Pricing Reveals a Compelling New Sport Adventure Vehicle

· Santa Cruz Starts at $38,499, an Attractive Entry Point for Target Buyers
· Multi-utility, Secure Open Bed Provides Diverse Gear-Carrying Flexibility
· Cutting-edge Connectivity, Convenience and Active Safety Features
· Compact Footprint Provides Superior Manoeuverability

MARKHAM, Ont., (July 22, 2021)
– Hyundai today revealed pricing and packaging details for its highly anticipated Santa Cruz Sport Adventure Vehicle, starting at $38,499. The 2022 Santa Cruz breaks new ground within the SUV, Truck and Crossover segments by offering a true Sport Adventure Vehicle unlike anything else in the Canadian market. Santa Cruz boasts a bold yet sophisticated design, and a powerful and efficient powertrain. The flexible open bed and cutting-edge connectivity are packaged in a highly manoeuvrable all-wheel drive platform that is equally at home in urban and adventure-focused environments. The Santa Cruz Sport Adventure Vehicle is produced in Montgomery, Alabama and the first units will begin to arrive to Canadian showrooms in September.

2022 Santa Cruz Canadian Gradewalk and Pricing

Model
MSRP
Santa Cruz Preferred AWD
$38,499​
Santa Cruz Preferred Trend AWD
$41,399​
Santa Cruz Ultimate AWD
$44,799​

D&D: $1,825

Generous Standard Equipment Levels Establish a New Market Segment

Santa Cruz includes unexpected levels of standard equipment on the Preferred trim. The segment-defining Sport Adventure Vehicle includes category-bending feature advantages such as:
· 2.5L Direct-injected Turbocharged engine
· 8-Speed Wet Dual Clutch Transmission w/ Paddle Shifters
· HTRAC AWD with multi-terrain control modes (snow, mud, sand)
· 18-inch alloy wheels
· LED taillights
· Integrated sliding tonneau cover
· Integrated rear bumper side steps
· LED bed lighting
· Adjustable tailgate
· Rear sliding glass window with defroster
· Moulded composite bed (vs. steel bed)
· Lockable under-bed waterproof storage compartment
· Rear 60:40 flip-up lower cushions (vs. one-piece)
· 8” Colour Touchscreen Display Audio
· Wireless Apple CarPlay® and Android Auto®
· Heated Front Seats
· Heated Steering Wheel
· Bluelink® Connected Car System
· Hyundai SmartSense Safety Features:

o Forward Collision-Avoidance Assist w/ Pedestrian & Cyclist detection
o Blind-Spot Collision-Avoidance Assist & Rear Cross-Traffic Avoidance Assist
o Lane Keeping/Lane Following Assist
o Driver Attention Warning
o Rear Occupant Alert

Santa Cruz Preferred Trend includes:

· 10.25-in full digital display instrument cluster
· Dual Automatic Temperature Control
· Power Driver’s Seat
· Adaptive Cruise Control with Stop & Go
· Bose® premium audio with 8 speakers
· Power sunroof, tilt and slide
· Leather seats
· Junction Turning Detection – Forward Collision Avoidance SmartSense safety feature

Santa Cruz Ultimate includes:

· 10.25-in wide touchscreen with onboard navigation
· Surround and Blind View Monitor System
· 20-in Alloy Wheels
· LED headlights
· Ventilated Front Seats
· Rain-sensing wipers

Why Santa Cruz?

Santa Cruz was developed to be the ultimate Sport Adventure Vehicle, a moniker confirmed in Hyundai’s early consumer research. Many active consumers tend to carry gear and equipment that are better suited for an open bed, yet still value the secure utility of a compact SUV. Santa Cruz has a unique, bold design and creates an entirely new segment that meets buyer needs like no vehicle before it.