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Discussion Starter #1
I'm not it the "target" demographic either, but if they build this and it looks as good as the concept, I'm in. My 19 year old Ranger is starting to get tired and I don't need or want a big truck. Just something to haul a couple of bikes in and such.
 

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Welcome.

I've been hearing positive feedback from folks with Rangers and other trucks in that segment on the SC.
Even people in CUV's that don't need all that they offer might like the SC.
 

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Why don't you think you are in the target demographic? I think the Santa Cruz will be a great replacement for the Ranger.

Welcome to the forum!
 

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Why don't you think you are in the target demographic? I think the Santa Cruz will be a great replacement for the Ranger.

Welcome to the forum!
That's what i was thinking, as far as his needs go, it's right up there with what the SC is geared towards.
 

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Discussion Starter #7
My "target" comment was in response to the demographic that I thought was occasionally mentioned (younger, urban). I don't fit those two descriptors. But, I do fit the group that have owned small trucks and don't want the overgrown vehicles being offered at the present time. Looking forward to what might come of this.
 

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My "target" comment was in response to the demographic that I thought was occasionally mentioned (younger, urban). I don't fit those two descriptors. But, I do fit the group that have owned small trucks and don't want the overgrown vehicles being offered at the present time. Looking forward to what might come of this.
I like to believe that when they say they're targeting a young demographic, its their way to still reach out to an older crowd since there are those older folks that want to feel young, they don't want to be associated with things someone "old" would be seen with
 
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