The Santa Cruz has been confirmed, well, it is most likely going to be approved in November by the Korean HQ.
Hyundai Santa Cruz Will Be Built?
Santa Cruz Approved (Most Likely in November)
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Hyundai Santa Cruz Owners Registry: Add Your Info Here!
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That sounds about right since from what i've seen with manufacture trends is near the end of a year or the start of a year is when we hear of major things like this happening.
After that we should hopefully see things ramp up, more information coming out and maybe even a first look at the concept in some form... patents?
After that we should hopefully see things ramp up, more information coming out and maybe even a first look at the concept in some form... patents?
still cant shake the feeling this is going to be an FRS moment. When all the enthusiasts clamour and cry for the vehicle and then promptly wait for them to show up used 
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I'm not sure about that. It is a pretty affordable vehicle by all accounts, and it is very comparable to other similar light duty trucks in terms of price as well.still cant shake the feeling this is going to be an FRS moment. When all the enthusiasts clamour and cry for the vehicle and then promptly wait for them to show up used
Why do you feel this way?
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"Enthusiasts" usually don't buy new. They rather someone else take the depreciation hit.
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Enthusiasts all over the internet are all pretty excited about the idea of a practical compact pickup which could potentially come with a diesel. Extra points for a manual transmission. Fortunately for the SC, a good percentage of the excitement is also for its styling.
The problem with the FRS and BRZ IMO is that the target demographic can only afford one vehicle, and they are much too small to be practical. The power is not the problem as many want you to believe.
As long as Hyundai can maintain the styling, keep the pricing in check, make it comfortably seat 5, and maintain and thoroughly advertise the utility of the cargo area with a tonneau cover as a minimum feature, it has a good chance of doing well.
The problem with the FRS and BRZ IMO is that the target demographic can only afford one vehicle, and they are much too small to be practical. The power is not the problem as many want you to believe.
As long as Hyundai can maintain the styling, keep the pricing in check, make it comfortably seat 5, and maintain and thoroughly advertise the utility of the cargo area with a tonneau cover as a minimum feature, it has a good chance of doing well.
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Never say never:
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Obviously Hyundai won't do something extreme like the Juke-R, but I could see them doing a 2.0 turbo Santa Cruz under their new N performance division.
They do have the former chief engineer of the BMW M division running the N division so we should see some pretty exciting vehicles:
Hyundai poaches BMW M engineering chief to lead new performance division
Obviously Hyundai won't do something extreme like the Juke-R, but I could see them doing a 2.0 turbo Santa Cruz under their new N performance division.
They do have the former chief engineer of the BMW M division running the N division so we should see some pretty exciting vehicles:
Hyundai poaches BMW M engineering chief to lead new performance division
Well the price point will likely be ever so slightly above $20k. And production will happen as long as it gets approved by the heads in S.Korea. Good sales will be a big thing as far as approving a higher powered model though, I do agree on that.
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I found the logo for Hyundai's N division:
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lol
lol
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lol
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