I just spoke with a friend of mine that does some freelance journalism that Santa Cruz first drives are going to be starting in early August. Which means we should get first drive articles soon afterwards.
-
Hyundai Santa Cruz Owners Registry: Add Your Info Here!
Santa Cruz First Drives are Happening in August!
Yeah, I also can't help but wonder why the delays. They're rolling out the door, ready to go ... sure, they need time to hit dealers, but not two months. What's the story we're not being told? I also wonder how they're rolling off the production line and getting ready to ship to dealers with NO indication of pricing yet. It's weird. Just ... weird. I could see it while they were waiting for Maverick pricing, but their move was to have pricing ready to retaliate the next day and win back the buzz. Opportunity lost.
Joined
·
40 Posts
One thing that I noticed from the video of the actual production line showing the end to end build of the SC: The Hyundai line accommodates simultaneous builds of different models of vehicles. To that point, HOW MANY SC's are ACTUALLY coming off the line on any given day?
I noticed that too..SUV's and others, Maybe that was their hit back at Ford? Coming off the line now and Ford is out to Aug. Maybe that was all they had for a come back lol.. at least put the price up, I'm starting to worry who is out front..Dumb or Dummer.
I noticed that three (lol - blue Tucson in front of one Santa Cruz). Maybe those were the first few they built to show off (?).
The first few vehicles off the line may be used for training or dedicated dealer demo vehicles.
The lack of pricing and configuration details is strange however, especially given the Maverick launch. As a C7 owner I followed the C8 launch, and GM (like Ford) came out with pricing and most major packages right away. The online configurator with colors and specs did take another 2 months I think. Unit delivery was delayed several more months but that was purely a timing problem due to COVID and a strike at the factory.
Hyundai must have had a pricing structure ready to go but then the Maverick launch threw them for a loop. I can only assume they are scrambling to rework the pricing.
The lack of pricing and configuration details is strange however, especially given the Maverick launch. As a C7 owner I followed the C8 launch, and GM (like Ford) came out with pricing and most major packages right away. The online configurator with colors and specs did take another 2 months I think. Unit delivery was delayed several more months but that was purely a timing problem due to COVID and a strike at the factory.
Hyundai must have had a pricing structure ready to go but then the Maverick launch threw them for a loop. I can only assume they are scrambling to rework the pricing.
I'm probably going to go visit my chosen dealer tomorrow morning. Had a couple of email exchanges with the manager after putting down my deposit. One because after I did it, my wife said, "You're getting the one with cooled seats, right?" Well, no, I wasn't going to go for the top trim ... but if you insist, I guess I can. So we're going to see how they handle a pre-order upsell. Also asked if we could stop and check out a '22 Tuscon to get a feel for the size/interior/etc. He said stop on by, so I think that's my Saturday morning plan ... little weekend road trip.
Joined
·
228 Posts
Joined
·
228 Posts
Or at least get a few released to the automotive press for testing. All this talk of colors, ventilated seats, etc. and we have no idea how they drive.
Joined
·
228 Posts
And like Mr. Claus, Bigfoot and the Loch Ness Monster we'll believe it when we see it.
Those lower trim level silver front end bits look good on many of the colors, especially the Hampton Gray!
Joined
·
1,192 Posts
I fear that Hyundai has already decided on pricing, but their marketing people have told them that the public won't like it. If pricing isn't your strong suit, then the solution is to try and change the subject and not talk about it. 
Yeah, I hated it the first time I saw it which I think was on blue stone. Works fine on the gray, and might look equally good on white or black. Have a feeling I won't care for it personally when paired with something outside the black and white spectrum.
Joined
·
15 Posts
I think it would look very nice with sunset orange metallic. I know for fact that Hyundai already has that color in their paint robots...I fear that Hyundai has already decided on pricing, but their marketing people have told them that the public won't like it. If pricing isn't your strong suit, then the solution is to try and change the subject and not talk about it.
Yeah, I hated it the first time I saw it which I think was on blue stone. Works fine on the gray, and might look equally good on white or black. Have a feeling I won't care for it personally when paired with something outside the black and white spectrum.
Joined
·
350 Posts
I would love to see some brighter colors like the Intense Blue & Calypso Red from the Tucson. Unfortunately on the Sunset Orange, it's discontinued on the Kona.
Yeah, the Kona's Sunset Orange is freakin' AWESOME! They had one at the lot last weekend when I went to see the Tucson.
1 - 20 of 44 Posts
